Add yourself to industry-related groups on Facebook and LinkedIn or Twitter Lists. Are your page followers authentic, or do you have some fake followers that you need to weed out? On the opposite side of following, make sure you’re following relevant accounts and groups.
#SPRING CLEAN UP ADS ARCHIVE#
If you feel like there are some that aren’t on brand or if they could potentially be controversial, now’s the opportunity to archive your posts.Īnother opportunity is to look at who’s following your pages. You want to make sure your social media marketing efforts support your brand’s goals, vision, and mission. Analytics help you understand who your audience is and how you can turn those followers into customers. Review each channel’s audience and see how they’re responding to your posts. Keep in mind that not all social media platforms utilize the same analytics. There are so many tools out there that help you analyze your social media performance that make it easy to visualize successes and come up with better goals. It might seem boring, but surprisingly, your social analytics can tell you a lot about how your strategy is going. If you’re not big on going through social media analytics, now’s the time to really start digging in.
Good work can always be better, so reach higher and think bigger. Instead take the things that are working, define what’s still attainable, and remold your strategy to help those goals be successful over the next few months!Īnd if you’ve exceeded your goals, try setting new ones or reevaluating whether the goals you previously set were too easy. Four months into a new year isn’t the right time to scrap everything. But that just means you need to adjust your social media marketing strategy, not start over. Are you achieving what you set out to do? Are the goals you’ve set still right for your business? If you’re off-track, what can you do to get yourself back on track?Īt times, these questions can be difficult to answer, especially when you’re falling short. Your first priority should be to look at what goals you set when you launched your social media channels. Here are five simple ideas that can help you spring clean your social media presence! With social media in particular, this means diving deep into our social media channels and making sure we’re hitting our goals. For marketers and businesses with digital marketing strategies, however, it’s a chance to clean up our online profiles and check in with our marketing efforts. That’s spring calling! And it also means it’s time to tackle spring cleaning!įor most people, “spring cleaning” means doing a deep clean of their home. Birds are chirping, flowers are blooming, and the weather is getting warmer.
0 kommentar(er)
